When shopping for luxury linens, most people fixate on thread count—but that's not the whole story. As a family-owned Italian linen manufacturer with 90 years of expertise, CASTELLO 1935 knows the real secret: mercerization. This specialized process transforms cotton at a molecular level, creating stronger, more lustrous fibers. Our mercerized cotton offers a 250-wash cycle guarantee—2.5 times the industry standard. Discover why thread count misleads and what truly matters in

Have you ever wondered if investing in luxury linens is really worth it? In this week's tip, we're diving into the world of luxury...

When shopping for towels, you might notice terms like "GSM" or see different weights listed. But what do these numbers mean, and how do...

When shopping for bed sheets, you’ve likely come across the term "thread count." It's often touted as a key indicator of quality, but...

Have you ever wondered why some cotton products feel significantly softer, more durable, and luxurious than others? The secret often lies...

Imagine stepping into your bathroom and being greeted by the lush, pampering vibe of a luxury spa. This transformative experience is not...

Imagine slipping into a bed that's outfitted with cotton sheets so soft, they envelop you in a cocoon of comfort from the moment you lay...

Dive into the world of luxurious bedspreads, where comfort meets style to transform your bedroom into a haven of sophistication.