In 2025, luxury hotels around the world are quietly making one of the most impactful upgrades to their guest experience — transitioning to 800+ thread count bedding . What was once a rare indulgence reserved for top-tier suites is now becoming a new industry standard for properties committed to exceptional comfort, elevated brand identity, and higher guest satisfaction scores. As discerning travelers become more educated about sleep wellness, hotels are responding by investin

At Castello 1935, our mission has always been the same: to elevate the world of luxury hospitality through masterfully crafted Italian linens. Today, we are proud to announce that this commitment to heritage craftsmanship, innovation, and uncompromising quality has once again been recognized on a global stage. We are honored to share that LUXlife Magazine’s Global Excellence Awards 2025  has named Castello 1935 as: 🏆 Best Luxury Linen House 2025 – Italy 🏆 Heritage Textile C

When a guest walks into a luxury hotel room, the first impression is always sensory—soft lighting, calming colors, and the unmistakable touch of premium linens. What many travelers don’t realize is that the linens play one of the most important roles in shaping their experience. And for the world’s most prestigious hotels, one choice stands above all: Italian linens . Here’s why leading hospitality brands insist on Italian craftsmanship for their beds, baths, and dining space

When guests think of Italian luxury, their minds often drift to smooth linens, soft duvets, or the serene beauty of a well-dressed room....

When people think of fine Italian linen, they often picture sunlit fields and centuries-old weaving traditions. What’s rarely talked...

When shopping for towels, you might notice terms like "GSM" or see different weights listed. But what do these numbers mean, and how do...